Over the past few weeks, we’ve been reporting about Adobe’s move to subscription only software. The subscription only software, referred to as Creative Cloud, has angered users due to rising software costs. Because of this, competitors are eager to gain those customers unhappy with the changes. One company, Xara has just updated its design suite.
Adobe has been in tech news a lot lately due to changes with their software. In the past 6 months, Adobe made the decision to no longer sell perpetual software licenses. Also, Adobe released and began heavily marketing their subscription only software service- Creative Cloud. Adobe’s CEO has given many reasons for this switch- innovation,
In the midst of the Adobe backlash, competitors have started seizing the opportunity to gain new customers. After Adobe’s announcement last month to offer only subscription based software, other companies are creating new products and promotions in order to satisfy angry Adobe customers-in hopes that they will switch over. Corel’s